Global creator marketing agency
Where brands meet the creators who move culture.
Follower Lab connects ambitious brands with proven creators on TikTok, Instagram, and YouTube — then turns that attention into measurable growth.
4.8×
avg. ROAS
Engagement models
Two ways to work with us
Pick the model that fits how your team buys — aligned incentives or a single partner who owns everything.
Performance-based
Pricing tied to the results your campaigns actually deliver — clicks, conversions, revenue. Our incentives sit on the same side of the table as yours.
- Pricing linked to agreed KPIs
- Weekly performance scorecards
- Scale only what converts
End-to-end
One team owns the whole journey — strategy, creator matching, content production, paid amplification, and reporting. You get a single point of contact and a single invoice.
- Dedicated campaign lead
- Creative and paid under one roof
- Strategy through reporting, handled
How it works
From brief to measurable growth
Match
We shortlist creators whose audiences actually overlap your buyers — not just big follower counts.
Create
Creators produce platform-native content guided by our briefs, hooks, and brand guardrails.
Amplify
Winning content gets fuel — Spark Ads, allowlisting, and paid distribution across platforms.
Measure
Every campaign tracks to revenue with UTMs, promo codes, and post-campaign attribution.
For creators
Creators, this is your lab.
You make the content. We handle the business side — brand deals that fit your audience, fair rates, and support that helps your channel grow.
- Brand deals matched to your niche and audience
- Negotiation and fair, transparent rates
- Briefs that respect your creative voice
- Long-term partnerships, not one-off gigs
What we do
Every piece of the creator machine
Six capabilities, one team. Dive deeper on the services page.
0+
creators in network
0M+
audience reach
0+
campaigns delivered
0.0×
average ROAS
Word of mouth
What partners say
Follower Lab found us creators we would never have discovered ourselves — and the campaign paid for itself inside six weeks.
Placeholder name
Head of Growth, D2C skincare brand
They treat creators like partners, not ad slots. Clearest briefs and fastest payments I've had from any agency.
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Lifestyle creator, 850K followers
The first agency that reported revenue, not just reach. Our board finally understands what influencer spend does.
Placeholder name
Marketing Director, consumer app
Let's make your story travel.
Tell us about your brand or your channel — we reply within 24 hours.